Episode 417

Bryan interviews David Meerman Scott about why photographers need to build fans to grow their business.

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Podcast Interview

Growing Fans of You & Your Photography

Bryan chats with author David Meerman Scott who has discovered that tech-weary and bot-wary people are hungry for true human connection. Organizations have learned to win by developing what David calls a “Fanocracy” -- tapping into the mindset that relationships with customers are more important than the products they sell to them.
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