Lesson Progress:

In this lesson, you will learn how to send an email marketing campaign in Sprout Studio. 

Make sure you've done the prerequisites: 

  1. Click “Email Marketing” on the left side menu to open the Email Marketing page. 
  2. Click the “Add New” button to create either a “Single Bulk Email” or an “Email Drip Campaign.” 

A single bulk email is a way to send one email to a group of people. An email drip campaign is a way to send a sequence of emails to a group of people.

To Create an Email Drip Campaign: 

  1. Click the “Add New” button.
  2. Click “Email Drip Campaign” in the dropdown.
  3. Build your email list or select your email list if you already have one created. 
  4. Click “Email Messages.” 
  5. Click “+ New Email Message” to open and create a new email.
  6. Click “Save” to save the email. 
  7. Click “+ New Email Message” to add another email to the campaign.
  8. Click the “Send The Email” button to schedule when the emails will be sent out. 
  9. Click “Set Live” to turn on the email drip campaign. 

To Create a Single Bulk Email: 

  1. Click the “Add New” button.
  2. Click “Single Bulk Email” in the dropdown.
  3. Build your email list or select your email list if you already have one created. 
  4. Click “Email Messages.” 
  5. Click “+ New Email Message” to open and create a new email.
  6. Click “Save” to save the email.
  7. Click “Send” to send the bulk email. 

Check out these help docs related to email marketing in Sprout Studio.