Episode 085 of the Business of Photography Podcast, powered by Sprout Studio. Helping you build a thriving business doing what you love.
Links and resources:
- Sprouting Photographer Posts relating to Sales and “Selling” (including great resources like Why photographers don’t need to be afraid of sales, Selling for Photographers – Creating Value First and How to always sell prints, even if your clients say they want digital)
- Great Infographic on Body Language from Public Words and Dr. Nick Morgan
- Why photographers need to define their Unique Selling Proposition
- How to Fascinate by Sally Hogshead and her Podcast Interview on How the World Sees You
- Dale Carnegie Training
- Anthony Robbins Coaching
- Tim Sanders Consulting
- The 7 habits of Highly Effective People: Powerful Lessons in Personal Change Book
- Spencer Lum’s Podcast
In this insightful episode of the Business of Photography Podcast, hosts Bryan Caporicci and Rob Nowell delve into the nuances of sales communication tailored for photographers. They emphasize the significance of understanding client needs, mastering the language of sales, and building trust to enhance the client experience.Apple Podcasts+2Apple Podcasts+2moon.fm+2
Key Takeaways:
Client-Centric Communication: Learn how to conduct effective needs assessments to tailor your services to individual client requirements.leedscommunityhealthcare.nhs.uk+1getsproutstudio.com+1
Mastering Sales Language: Discover techniques to communicate value without resorting to high-pressure sales tactics.
Building Trust: Understand the role of body language and active listening in establishing credibility and rapport with clients.
Defining Your Unique Selling Proposition (USP): Identify what sets your photography services apart in a competitive market.
This podcast is sponsored by Sprout Studio, the first all-in-one business software made by photographers for photographers. Sprout Studio combines studio management software with online galleries, wall portrait sales tools, design proofing, bookkeeping and more!
Start your free 21-day trial of Sprout Studio today and simplify your photography business, get more done, faster, and give your clients a great experience!
Join the Business of Photography community on Facebook to continue the discussions between episodes.