Switching from HoneyBook?

We’ve got a sweet 🍯 deal for you.

Picture Perfect? The Harsh Reality of Gender Inequalities in Photography

Sprout Studio is an all-in-one app to help you run your photography business and includes a CRM, studio management system, galleries & more!

As we celebrate International Women’s Day, let us take a moment to recognize the incredible contributions of female photographers and artists throughout history.

Despite facing significant obstacles and biases, women have persevered and produced some of the most iconic and meaningful photographs of our time. From Dorothea Lange’s powerful images of the Great Depression to Annie Leibovitz’s stunning portraits of celebrities, women have made an indelible mark on the industry.

But we cannot stop there.

We must continue to push for greater representation and recognition of women in the photography industry. Whether it’s supporting female photographers through mentorship and training programs or advocating for more diversity in hiring practices, we all have a role to play in creating a more equitable and inclusive industry.

Gender Inequalities in the Photography Industry

Photography is a dynamic industry that has been traditionally dominated by men, however, female photographers now account for more than half of the working industry according to the U.S. Bureau of Labor Statistics 2021.

Despite the rise of many talented female photographers in recent years, the industry still faces significant pay disparities between men and women.

Women are dominating the photography industry… So why are they making less income?

Data from 2020 reveals that the average salary for male photographers was $49,567, while the average salary for female photographers was $29,792. Meaning female photographers earned 20% less than their male counterparts. It is crucial to highlight these statistics to underscore the severity of the issue and the need for action to address this disparity.

One of the primary reasons behind the pay gap is gender bias, which still pervades the industry.

Despite the rise of female photographers who have established themselves as accomplished and creative, male photographers are still more likely to receive higher pay and more opportunities.

This is partly due to the fact that many of the gatekeepers in the industry are men, including art directors, photo editors, and gallery owners, who are more likely to hire and promote other men, perpetuating a cycle of bias that is difficult to break.

Although women tend to receive less recognition, visibility, and appreciation compared to men, the situation is even more challenging for non-white women.

Intersecting Forms of Bias

Black women photographers face even greater pay disparities than their white counterparts. Findings from 2016 state that the median earnings of Black women photographers were only 72% of the median earnings of white photographers (who make up 83% of the industry).

The struggles of Black women photographers go beyond just pay disparities. They also face inequalities in access to job opportunities, resources, and visibility. The lack of representation in the industry further exacerbates the problem, making it difficult for Black women photographers to break into the field and succeed.

To address these inequalities, it is crucial to support and uplift the work of Black women creatives.

This can include providing mentorship programs, funding opportunities, and showcasing their work in exhibitions and publications. Additionally, actively seeking out and hiring Black women photographers for projects and assignments can help diversify the industry and promote equitable hiring practices.

It is also important to acknowledge and confront the underlying systemic issues that perpetuate these inequalities. This includes examining the ways in which racism and sexism intersect in the photography industry and actively working to dismantle these oppressive structures.

The photography industry must take concrete steps toward promoting equity for Black women photographers. By addressing both the pay gap and the systemic barriers they face, we can create a more inclusive and diverse industry that values and uplifts the work of all photographers.

Stepping Stones for Equality

As entrepreneurs, we have complete control over our business finances. We decide on our prices, packages, services, and offerings. So why is it that many women are hesitant to pay themselves what they truly deserve?

The answer lies in a long-standing societal norm that has led women to undervalue themselves and their work. Women have been conditioned to believe that asking for more money or advocating for their worth is somehow inappropriate or even arrogant.

This is especially true when it comes to women entrepreneurs, who may feel pressure to keep their prices low in order to compete with larger, more established businesses.

However, it’s important to recognize that undervaluing ourselves ultimately harms not only our own financial well-being but also the overall success of our business. By paying ourselves less than we deserve, we limit our ability to reinvest in our businesses, expand our offerings, and hire additional help.

It’s time to break this cycle of undervaluation and start paying ourselves what we truly deserve by setting fair prices and not being afraid to advocate for our worth to potential clients or partners.

Of course, it’s easier said than done. Women in particular may face pushback or criticism when they ask for more money or assert their worth. However, the key is to stay confident in our abilities and the value we bring to the table.

It’s important to remember that asking for fair compensation is not a sign of weakness or greed, but rather a reflection of our hard work and expertise.

How You Can Make an Impact

If you’re looking to make a positive impact on the photography industry and support female photographers, there are practical steps you can take.

You can start by hiring and commissioning the work of women photographers, attending their exhibitions, sharing their work on social media, and purchasing their prints. By doing so, you’re actively showing your support and helping to promote equity and diversity in the industry.

As an established photographer, you have a wealth of knowledge and experience that can be incredibly valuable for emerging female photographers. Consider setting up mentorship and training programs to help provide them with the resources, tools, and networks they need to advance their careers.

Networking and building relationships are key to success in the photography industry. Attend events, join organizations, and connect with other photographers to build your network. These connections can lead to opportunities for collaboration, mentorship, and referrals, helping you to create a supportive community.

It is crucial for women to have transparent conversations about their salaries in order to address the persistent issue of the gender pay gap. By openly discussing their salaries, women can gain a better understanding of what their male colleagues are earning for the same or similar work, and identify any disparities that may exist. Additionally, transparent conversations about salary can help break down taboos around money and promote more openness and fairness in the workplace overall.

Lastly, don’t be afraid to use your voice and speak up for yourself and others. If you notice gender bias or discriminatory practices in the industry, call them out and take action. Use your platform to raise awareness and support initiatives that promote equity and diversity.

Remember that you have the power to make a difference in the industry, no matter how big or small your actions may seem. By supporting female photographers and promoting equity and diversity, you’re helping to create a more inclusive and empowering industry for all.

It Starts With Us

Acknowledging the pay gap between male and female photographers in the industry and taking steps to eliminate gender bias is crucial.

Let us commit to supporting and empowering women photographers in the industry. The fight for gender equality is ongoing, but by acknowledging the pay gap and advocating for change, we can create a more equitable and diverse industry.

To all the female photographers out there, know that you have the power to shape the industry and inspire others through your work. Don’t let gender bias or pay disparities hold you back. Keep pushing forward and pursuing your passion, and know that you deserve to be compensated fairly for your talent and hard work.

As we continue to break down barriers and challenge societal norms, we can create a future where all women, regardless of race or gender, are valued and recognized for their contributions. So let’s keep fighting, keep creating, and keep pushing for a more just and inclusive world.

Beyond Pay Discrepancies

To gain a deeper understanding of this issue, we highly recommend reading “Give Us Features, Not Flowers,” a study conducted by Wallflower Studios in 2022.

This study delves into how gender bias within the photography industry surpasses just unequal pay, exploring the representation of male and female photographers in leading camera brands, ambassador programs, and Google SEO.

Author name
Share this article
Frequently Asked Questions

Have some questions?

Still have questions about Sprout Studio? We’ve got you! Let’s dig in …

Sprout Studio is different because you get all the apps you need in one place. You get a CRM, invoicing, contracts, bookings, scheduling, questionnaires, galleries, email marketing, album proofing, AI tools, reports and so much more in one single, seamless platform specifically designed for photographers!

You can watch a short demo video of Sprout Studio here. Each feature page on our site also has live demos of various features in Sprout Studio. The best way for you to preview what Sprout Studio looks like is to sign up for a free trial and see it in action for yourself!

It’s not really a fair comparison (for the others) to compare us, because other CRMs are like a camera without a lens and accessory ecosystem. The camera itself may be great, but you’re forced to hunt for off-brand lenses, flashes and accessories that don’t fit and work the same as they would if they were on-brand.

The competitors do 1 thing – a CRM – for example. Or they do online galleries. Or they do email marketing. And many of them do that 1 thing really well! Sprout does those things too – a CRM, galleries and email marketing. And feature-for-feature, we’re all more-or-less comparable. The real difference is that with Sprout, you get all the tools you need in one place, so it’s better for you, your clients and your wallet! Everything works nicely together.

At Sprout Studio, you get industry-leading support from real people who show up every day to help you succeed as a photographer. They’re happy to answer your questions via email, right in your account or via phone.

There are several pricing plans and options for your Sprout Studio subscription, starting as low as $19/month USD. You can learn more on our pricing page.

Setting up Sprout Studio is straightforward. We’ve designed the platform with ease of use in mind. You first walk through Startup Wizard, which guides you through the initial setup process step by step. Additionally, you can download templates and preset workflows that make customization quick and simple, allowing you to get your CRM up and running in no time.

No, you don’t have to start from scratch with Sprout Studio. We provide 100s of customizable templates for emails, contracts, questionnaires, and more, which you can easily adapt to fit your brand and workflow. These templates are designed to save you time and effort, making it easier to maintain consistency and professionalism across all client interactions.

Migrating your existing clients to Sprout Studio is a smooth process. We offer tools that allow you to quickly enter client data directly into Sprout Studio from your existing CRM. You can also hire us to do it for you, and our concierge team will seamlessly migrate your clients for you.

Sprout AI: Questionnaires

Create questionnaires for clients in seconds.

Effortlessly design tailored client questionnaires with Sprout AI, the world’s first AI questionnaire builder for photographers. Say goodbye to the hours spent drafting and revising what to say – transform your client interactions now!

Sprout AI: EMAILS

Stop wasting your time writing emails.

Elevate your communication game with Sprout AI. Craft compelling emails in your unique brand voice, effortlessly and efficiently! With a click of a button, you can spend more time doing what you love – photography.

INDUSTRY REPORT

The Photographer's 2024 Industry Report.

We sent out a survey to thousands of professional photographers to better understand how the first half of 2023 was looking for them and what they were thinking about, worried about and excited about moving into 2024. See what they had to say.

2024 Industry Report print out for Professional Photographers
Workflows

Sick of drowning in admin tasks?

Photographers, don’t let admin tasks dim your creativity. Sprout Studio’s automation and customizable workflows can set you free. Let Sprout Studio take care of the heavy lifting. Sign up for our free trial and rediscover the joy of photography.

Sprout Studio Professional Photography All-in-one CRM
ADMIN TASKS

Sick of drowning in admin tasks?

Photographers, don’t let admin tasks dim your creativity. Sprout Studio’s automation and customizable workflows can set you free. Let Sprout Studio take care of the heavy lifting. Sign up for our free trial and rediscover the joy of photography.

Sprout Studio Professional Photography CRM
Reports & Analytics

Time to stop guessing and start growing.

Sprout Studio’s analytics, email marketing, and automation can elevate your photography business. Sign up for our free trial and take the first step towards success.

Sprout Studio Professional Photography Business Insights
Galleries

Elevate your photography with stunning galleries.

Present your work in the best light with our advanced gallery software. Showcase your creativity and connect with your audience like never before. Experience the power of visual storytelling today.

Sprout Studio Professional Photography Proofing Galleries
Scheduler

Streamline your photography schedule.

Tired of juggling appointments and bookings? Our scheduler features are designed to simplify your life. Spend less time managing schedules and more time capturing moments. Try our scheduler today and take control of your time.

Sprout Studio Professional Photography Scheduler
Ambassadors

Spread the love and earn as a photography ambassador.

Calling all photographers! Want to turn your passion into earnings? Join our ambassador program and share your love for photography. Not only do you get to be a part of an inspiring community, but you also have the chance to make money doing what you love.

Sprout Studio Professional Photography Client Portal

30-days of awesomeness, on us!

30-days of awesomeness, on us!

See how Sprout looks and feels

Book a complimentary 1-on-1 demo call with our team or watch a pre-recorded demo now!

Select “Sprout Studio Demo Call” to start.

Prefer not to wait?

Huge Welcome Offer

Only $7
for 3-months!

Enjoy a 30-day trial and get your first 3-months for $7/month USD.

Deal is on until Jan 17, 2025!

No credit card required. Cancel anytime.

Step 1 of 8

Sprout Studio Logo

Start your free
14-day trial

No credit card required. Cancel anytime.